success

 

Have you ever heard the joke about the light being turned on inside the refrigerator? top sales professionals, like fridges, are constantly "on". Have you ever heard the joke about the light being on inside the refrigerator? You know, wherever you were instructed to open the fridge door, the light was turned on. I know you understand the light only comes on when you open the door. However, the refrigerator is frequently turned on! It is to try to accomplish its function. top sales professionals, like fridges, are continually "on". This is frequently true for persons who should prospect for new clients. One person I know worked as an associate degree lineman for a major American automaker for a few years. On the advice of a good friend, he decided to pursue a sales career in the financial services business. This was a significant change in his career; he went from dealing with watts and volts to dealing with people's investment and insurance needs. Was he successful? In his first full year, he rose to become the highest rep in North America for his firm. To prove he wasn't a one-hit wonder, he repeated this feat in his second and, yes, third years! He is still one of his company's top representatives to this day. So, how did an electrician, who is now a salesman, become so successful? If you elevate this humble individual, he will be able to say, "It's easy, you're doing the simplest thing you can for your client, and you typically need to be on." You'd need someone with an insatiable appetite for learning to please this gentleman. He wanted to learn everything he could about money design and the product he represented. He was a keen watcher of the successful salespeople around him and a diligent student of his sales boss. He was like a sponge. I asked him what he MEANT when he referenced being "on" one day. He informed me "To be successful, I must please a large number of new individuals. I must be prepared to rapidly explain what I do and how I will assist them." "I look at everyone as an opportunity," he continued. "When I go to the market, I look for the longest line associate degreed alter in, because I know I'll have an opportunity to strike up a conversation with the person ahead of me, and hence the one who follows." point out a captive audience. I was fascinated by a tale he told me about going to get a bed covering and pillows. "I've done business with you, you must do business with me," he thought as he finished his purchase. He then scheduled a meeting with the sales clerk who had sold him his pillows. He also requested if she could introduce him to her manager and the other sales clerks. He left the business with 5 appointments scheduled in his day timer. Why? As a result, he was "on" all the time. High-performing salespeople have a laser-like sales focus mixed with a strong desire to succeed. Don't be as cold as a refrigerator, but do consider being "on" all of the time.